SEO stands for Search Engine Optimization. It is one of the internet marketing strategies that is very effective for your website and very important for your online business. Through good SEO strategies, you can improve the rank of your website and keep your website in the first page of Google. However, it requires a lot of research and efforts to keep your website’s ranking up to date, you’ll need to do something extra in order to keep a balance between your website content and the marketing techniques. However, we’ll be sharing some simple tips with you for boosting up your ranking in a very short period of time by doing real efforts yourself. The tips being shared on this page are not that extraordinary, but these are in fact the core ones for your website’s SEO, which you must keep in mind before moving forward to do some advanced things.

How to Build an Efficient SEO Strategy?

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There are many SEO strategies that you can follow to increase the rank of your website in the eyes of Google and stays in the first page of Google search. Let’s discuss some of the key points that will help you to make a powerful strategy for your website.

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#1. Website Design

Design of your website matters a lot. Have a little attention to the design of your website. Make sure that your website attracts the people not to create difficulty for customers of your website. Select a very eye-catching and decent color for your website to attract the users of your website from different communities. Everyone who visits your website must easily navigate to any part of your website, so they’ll not leave it, but will spend some time. And it decreases the bounce rate.

#2. High-Quality Content

After the design of your website let’s come to the content of your website. Content of your website is very important to rank up your website on Google. Content is the one that takes people towards your website and enforces them to stay on your website for a time. Always try to post the content which is very informative, unique and up to date. If you provide good quality content on your website and ensure this in your every post then you might get subscriptions from your customers. This increases your website’s traffic tremendously. Higher the number of a subscriber shows that you have a very powerful content on your website which users like the most. Google also considers this popularity of your website among the users to rank up your website. Make sure that content on your website must be SEO-enriched that serves a very useful purpose to readers of your website. Keep in mind that Google continuously changes and enhances its searching algorithms to get high-quality websites on its first page.

#3. HTML of your Website

HTML tags of your website help Google to move through the content of your website efficiently and quickly. Google also ensure that either your website is relevant to your keywords or not by HTML tags of your website. HTML tags also organize the content of your website. It is very clear now that you should work hard on HTML tags of any page of your website, especially the most important tags i.e. HTML meta tags and heading tags.

#4. Relevant Keywords

Relevant keywords are those which are most appropriate and represent the topic of your website. Keywords are the word or term which the user enters in Google search and then Google moves through different websites and fetches the websites having those keywords and shows in the search result. Keywords are the ones which actually bring customers to your website from Google. Make sure that you use your targeted keywords within the name of web pages, meta tags, descriptions and headings of your website.

#5. Social Media is Important Today

After doing all above, I’d also suggest to not forget social media networks i.e Google+, Facebook, Twitter, Pinterest and LinkedIn, because by using these social networks you can not only drive tons of traffic towards your website but also increase your search engines ranking. Force people to share your content over social media with their friends. The more people share your content, the more will be better your ranking. Give more importance to Google+ and increase your circles over there for better visibility in Google searches.

Let us know if you have got any questions regarding your SEO strategy or something related to your blog/website. We’ll be happy to answer your all questions only using below commenting system. Thanks for reading!

About the Author:

Ghulam e Mustafa is a well experienced in web design, development and SEO. He shared about making an effective SEO strategy, you can find him @ his website on www.webmasterseye.com

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